How we work
A clear process. No black boxes.
- 01Week 1
Discovery & audit
We study your business, numbers, customers and competitors, and audit your current store, ads and tracking. You get a clear picture of where growth is hiding.
- 02Week 2
Growth strategy
A written plan with channels, budgets, creative angles, KPIs and a 90-day roadmap — aligned to your margins and goals.
- 03Weeks 2–4
Build & fix foundations
Tracking, store improvements, landing pages, creative production and campaign structures are built before scaling spend.
- 04Weeks 4–8
Launch & test
Campaigns go live with structured tests on creative, audiences and offers. Every test has a hypothesis and a decision rule.
- 05Ongoing
Scale & optimise
Budget moves to winners, new markets and channels are added, and weekly optimisation keeps performance climbing.
- 06Every week
Report & refine
Live dashboards, weekly updates and monthly strategy reviews focused on revenue, profit and new customers.
Onboarding
Your first two weeks.
A structured onboarding means we spend time growing your brand, not chasing logins.
- Kick-off call and goal setting
- Access to store, ad accounts and analytics
- Brand assets, product data and past results shared
- Tracking and account audit completed
- Shared Slack / WhatsApp channel created
- 90-day roadmap agreed
Communication
You'll always know what's happening.
Weekly update
What we shipped, what we learned, what's next — in one short message.
Live dashboard
Revenue, spend, CPA, ROAS and MER from every channel in one place.
Monthly strategy review
A deep dive into results, tests and the plan for the next 30 days.
Quarterly roadmap
Bigger bets — new channels, markets, products and creative directions.
Testing discipline
Every test has a hypothesis and a decision rule.
Hypothesis
“A founder-story video will lower CPA for first-time buyers versus product-only creative.”
Measure
Spend, thumb-stop rate, CTR and cost per purchase over a fixed budget and window.
Decide
Scale, iterate or kill — and log the learning so it informs the next round.
Start growing
Let's build your success story.
Get a free growth audit of your store, ads and tracking — with a clear plan of what we'd do in the first 90 days.