Lead Generation
A predictable flow of qualified leads. Every single month.
The problem
Growth stalls when leads are unpredictable.
Most businesses don't have a sales problem — they have a pipeline problem. When you don't know where next month's customers are coming from, you can't hire, plan or invest with confidence.
Sound familiar?
- Leads come in waves — a good month, then silence
- Plenty of enquiries, but most are tyre-kickers or the wrong fit
- Leads wait hours or days for a reply and go cold
- No idea which channel or ad actually produced paying customers
- Sales team chasing spreadsheets instead of closing deals
The Labecta Lead Engine
Five stages that turn strangers into customers.
Lead generation isn't just running ads. It's a connected system where every stage feeds the next — and every stage is measured.
01
Attract
Put your offer in front of the exact people who buy — by job title, intent, location, interest or search query.
02
Capture
High-converting landing pages, lead forms, quizzes and WhatsApp click-to-chat that turn attention into contact details.
03
Qualify
Smart questions, lead scoring and verification filter out time-wasters so your team only talks to real buyers.
04
Nurture
Automated WhatsApp, SMS and email sequences that educate, build trust and bring back people who weren't ready yet.
05
Convert
Instant follow-up, booked appointments and sales scripts that turn qualified leads into signed customers.
Lead channels
Where your next customers will come from.
We pick the channels that match your buyer, deal size and market — then combine them so you're never dependent on just one source.
Meta Lead Ads
Facebook & Instagram instant forms and click-to-WhatsApp ads — fast, scalable volume for B2C and local services.
Google Search Ads
Capture people actively searching for your service right now. The highest-intent leads money can buy.
LinkedIn & B2B outbound
Targeted outreach to decision-makers by title, company size and industry, plus LinkedIn Lead Gen Forms.
Cold email outreach
Researched, personalised, compliant email campaigns on warmed-up domains that book meetings with ideal clients.
SEO & content
Rank for the questions your buyers ask and turn organic traffic into a steady, low-cost lead flow.
WhatsApp funnels
Click-to-chat ads, auto-replies and qualification flows — essential for Pakistan and the Gulf.
Retargeting
Bring back website visitors and past enquiries with proof, offers and reminders across Meta, Google and YouTube.
Multi-country campaigns
Separate targeting, language, currency and time-zone handling for the USA, UK, UAE and Pakistan.
Revenue calculator
See how better leads multiply revenue.
Revenue is simple maths: leads × close rate × deal value. Small improvements in each multiply together. Move the sliders to see what that could mean for your business.
Your numbers today
Improvement scenario
Today
$9,000
6.0 customers / month
With the scenario
$17,550
90 leads × 13% = 11.7 customers
Potential extra revenue
+$8,550 / month
≈ $102,600 per year
Illustrative calculation only — not a forecast or guarantee. Real results depend on your market, offer, pricing, sales process and budget. We model your actual numbers in the free audit.
How revenue increases
Four levers we pull at the same time.
More leads
New channels, sharper targeting and better offers increase the number of people raising their hand each month — without simply doubling ad spend.
Better-quality leads
Qualifying questions, the right audiences and clear pricing signals mean a larger share of leads are able and ready to buy.
Faster follow-up
Leads contacted within minutes are far more likely to convert than leads contacted the next day. Automation makes instant response possible 24/7.
Higher value per customer
Better positioning, upsells and nurturing increase the average deal value and bring customers back for repeat business.
Speed-to-lead automation
The fastest reply usually wins the deal.
Most leads are lost not because of price, but because nobody followed up fast enough. We automate the first touch so every lead is engaged instantly — even at 2 a.m.
Instant response
Every new lead gets a WhatsApp, SMS or email reply within seconds — day or night.
Qualification bots
Automated questions capture budget, timeline and need before a human gets involved.
Self-booking
Qualified leads book straight into your calendar, with reminders that cut no-shows.
Follow-up sequences
Multi-day sequences keep following up so no lead is forgotten.
What's included
Everything from first click to booked call.
- Ideal customer profile and offer strategy
- Landing pages and lead forms built to convert
- Ad campaigns on Meta, Google and LinkedIn
- Cold email and LinkedIn outreach (B2B)
- WhatsApp click-to-chat and auto-reply flows
- CRM setup (HubSpot, GoHighLevel, Zoho or your CRM)
- Lead scoring and qualification questions
- Instant WhatsApp / SMS / email follow-up
- Appointment booking with reminders
- Call tracking and source attribution
- Sales scripts and objection handling guides
- Weekly lead report and live dashboard
Who it's for
Built for businesses where every lead matters.
Lead generation works best when one new customer is worth a meaningful amount — services, high-ticket products and B2B.
- Real estate developers & agents
- Clinics, dentists & aesthetics
- Education, academies & study abroad
- Home services & contractors
- B2B services & consultancies
- SaaS & software companies
- Logistics, trucking & dispatch
- Insurance & financial services
- Solar & energy
- Law firms & immigration
- Agencies & IT companies
- Manufacturers & exporters
Your first 90 days
From zero to a working lead engine.
- 01Week 1
Audit & strategy
We analyse your offer, numbers, competitors and sales process, then map the channels and funnel most likely to work.
- 02Weeks 2–3
Build the engine
Landing pages, forms, tracking, CRM, WhatsApp automations and ad accounts are built and tested end to end.
- 03Weeks 3–6
Launch & learn
Campaigns go live with multiple offers, audiences and creatives. We measure cost per lead and lead quality daily.
- 04Weeks 6–10
Optimise quality
We feed back which leads closed, cut what doesn't convert and tighten qualification.
- 05Month 3+
Scale
Budget moves to winning channels, new channels are added and appointment volume grows.
- 06Every week
Report on revenue
We track leads, appointments, deals and revenue — not just clicks — so you see true return on spend.
Exclusive leads
Generated from your own campaigns and accounts. Never shared, never resold.
Quality over volume
We optimise for leads that turn into appointments and sales, not just cheap form fills.
Compliant outreach
Consent-aware forms and outreach that respects rules like CAN-SPAM, GDPR and platform policies.
FAQ
Lead generation questions
How quickly will I start getting leads?
Paid channels such as Meta and Google Ads can produce first leads within days of launch. Building a consistent, optimised lead flow usually takes 6–10 weeks of testing. SEO and outreach build over a few months.
How much does a lead cost?
Cost per lead varies hugely by industry, country and offer — from a few dollars for local B2C services to much more for high-value B2B. We estimate realistic ranges for your market in the free audit before you spend anything.
Do you guarantee a number of leads?
No honest agency can guarantee lead numbers before testing your market. We commit to a transparent process, clear targets and weekly reporting, and we focus on lead quality, not just volume.
Will the leads be exclusive to my business?
Yes. Leads are generated from your own campaigns, landing pages and accounts, so they belong only to you. We never resell leads.
Do you also book appointments for us?
We set up automated booking, reminders and qualification. Human appointment setting can be added for some markets — ask us about it on your call.
Which CRM do you work with?
HubSpot, GoHighLevel, Zoho, Pipedrive, Salesforce and others. If you don't have one, we recommend and set one up.
Is cold email legal?
B2B cold email is allowed in many countries when it follows the rules — accurate sender details, a relevant message and an easy opt-out (e.g. CAN-SPAM in the US). Some regions have stricter consent rules, so we tailor outreach to each market.
Do you work with businesses in Pakistan and the Gulf?
Yes. We run WhatsApp-first lead funnels for Pakistan and the UAE, and English/Arabic campaigns for the Gulf, alongside US, UK, Canadian and Australian campaigns.
Get your free lead generation plan
Tell us about your business and we'll map the channels, costs and funnel for your market.
Start growing
Ready for a full pipeline?
Get a free growth audit of your store, ads and tracking — with a clear plan of what we'd do in the first 90 days.